If you’ve ever wondered who the “Michele” is behind the Michele Watch Company, here is the scoop. Michele Barouh is the daughter of the company’s founder, Jack Barouh. Jack named the company for Michele when she was a small child, but today she is the force behind the company’s creative success.

As the creative director for Michele Watches, Barouh brings a younger, more whimsical perspective to the line. She instinctively knows how to balance the need to develop a new customer base with retaining the existing status of the brand, and thanks to her personal style and imagination, she never stops innovating.

Before becoming Michele’s creative director, Michele earned a Masters in Art and Business at the Sotheby’s Institute, and even though the company is now owned by Fossil, she is able to make major contributions to the direction of the brand. As a third generation watch designer, one of her more recent triumphs was the launch and design of Michele Watches interchangeable bands, a development that has positively impacted the company’s success.

Michele Watches are known for being one of the most fashion-conscious luxury watch brands, and thanks to Michele Barouh’s dynamic vision, the company continues to be at the cutting edge of international watch making trends.