Gucci New Ad Campaign, Featuring Veruschka

Gucci, the trendsetting design house and luxury watch maker is taking a different approach to their ad campaigns this year.  This iconic fashion house is utilizing their rich and illustrious history for the inspiration of their new advertising campaign.  Their new ads will feature two black and white images, which were shot back in the 1960’s.  Gucci’s new international ad campaign will use these images as a back drop to their three new collections. 

The ads will highlight Gucci’s timepieces, which will be superimposed over the black and white prints.  The G-Gucci timepiece, Gucci’s digital watch, and a traditional men’s chronograph, featuring a moss green bracelet are the watches to be showcased.  The original vintage photos are of 60’s model and actress Veruschka von Lehndorff.  Veruschka was a legendary model, making 11 appearances on the cover of Vogue magazine and working with artists, such as Salvador Dali, and her shots are as relevant and riveting today as they were 50 years ago.  Digging up these archived images and using them in a contemporary and updated way shows off Gucci’s brilliance, as a designer.  Gucci is pairing the timeless beauty of the past and the present, showing that  splendor really doesn’t ever go out of fashion.

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Watch brands like Raymond Weil, Tissot and Omega Watches have already arrived; opening new boutiques, hiring famous local Indian and Asian faces to promote their brands and seeing how this move is going to keep them in business.

In 2006, Gucci India made a contract with Murjani Retail to have its good sold throughout the country. But 2006 was a different time. Currently, Luxury Goods Retail sells Gucci products in India under a franchise agreement, and now, in 2009, when the agreement expired, Gucci made a move to petition and won the right to “enter the Indian retail market through single brand stores with the government allowing it to pick up a majority stake in its Indian franchisee Luxury Goods Retail Pvt Ltd.”

In India, Gucci has two stores; one in Delhi and the other in Mumbai but which sold a limited range of products. Last year the announcement was made that not only would the brand geographically expand, so would its product offering. In addition to opening a location in Bangalore, everything from Gucci men’s and women’s collections of ready-to-wear, handbags, shoes, Gucci watches and other accessories will be for sale.

Gucci is one of the most recognized words, not to mention brands, in the world. The epitome of Italian luxury and the largest-selling Italian brand in the world, with the infamous GG logo (which stands for Guccio Gucci, the founder), Gucci anything is desired by many. Gucci watches are one the brand’s many products and are for those that foremost consider themselves fashionistas, will not be disappointed with a Gucci watch. With over twenty-four different collections of men’s and women’s watches, there exists the perfect Gucci timepiece for everybody.

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Michele watches.

Breitling typically makes men’s watches; with large faces and complex functions, these are known as “instruments for professionals”, specifically for aviation pilots. However, for the woman with an adventurous spirit there are Breitling women’s watches as well, like the Windrider Starliner that comes with diamonds.

Bvlgari needs little introduction or description. Any fan of Italian luxury goods will know and love Bvlgari. The great thing about Bvlgari watches is that almost every single one comes with the well-known Bvlgari bezel, making it a true designer watch in every way. Whether you’re talking Assioma, Diagono or Rettangolo, these styles are guaranteed winners.

Another brand which needs little explanation is Cartier. Cartier watches are by far some of the most continually sought after watches in the industry. Cartier men’s watches are popular among both sexes and with their balance between power and style, can be worn whenever, wherever. Even if you are not that familiar with watch names, there is little doubt that you’ve heard of the Santos, the Pasha or the Tank.

Gucci watches are yet another hot buy and go for less than a Bvlgari or Cartier watch, making them a great buy. For women especially, Gucci offers so many styles to choose from, many of them being jewelry watches which gives the wearer the added benefit of owning a watch that also looks like a fine piece of jewelry.

Speaking of “for the ladies”, Michele watches are watches made for the woman that is bold, confident and not afraid to show it. Michele watches are classy and sexy and with their easily interchangeable bands, can be worn from work to a hot date and make you look great.

TAG Heuer watches are for those that want to look good and wear a watch that can withstand some serious heat. Promoted and worn by some of the world’s top athletes, TAG watches are always a winning choice.

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