What makes a high quality watch? Is it the name? Does the Gucci Watches logo mean quality craftsmanship or is the quality of a watch determined by something deeper? Gucci, Omega, and Cartier are watchmakers that have made a name for themselves, but that name has not made their reputation. The products they produce and their accuracy and their longevity is part of what gave them their fine reputations. What’s in a name? Well, a name is simply a reflection of its reputation and in the watchmaking world…reputation can make or break you.
The reputation of a watchmaker is created because of their ability to design great looking, well made watches…it’s as simple as that, but that is not so simple for everyone. Many manufacturers, who are more interested in making a quick buck, will cut corners on quality and craftsmanship.
It’s not necessary to buy from a watchmaker that has been around for 150 years, but you should make certain that they have enough time under their belts to examine their results. The watch you choose should be made from durable materials, as well. Watches aren’t disposable, they are meant to tell time accurately and reliably for many years. Choose wisely and look deeper than the name.