Baume & Mercier is a unique watch brand for many reasons, one being that they produce great looking watches that are well made but don’t cost a fortune. As with all luxury watch brands, B&M has suffered lower sales as well as a recent change in top-level management, but they continue on and with this [...]

Well, it certainly seems as though the luxury Swiss watch brand Audemars Piguet is making efforts to spread its name and products all around the world. Just recently, the brand announced its sponsorship of the Russian ballet as well as signing the ballet’s principal dancer as a new brand ambassador; perhaps the first time ever [...]

They look like something found in sunken ship, inside the treasure box. Like something that pirates wore. They are watches made by the boutique French brand called Romain Jerome. Jerome achieved fame in the watch world when he launched his Titanic DNA collection, a series of watches that are partly made from stabilized rusted steel [...]

The Swatch Group is the world’s largest manufacturer of watches. Under the group’s umbrella are 19 watch companies, including Tissot, Omega, Swatch, Breguet and others. Swatch used to operate a Tissot factory in Manaus, a free trade zone in the capital of the state of Amazonas in Brazil, but was forced to shut down because [...]

It is common practice for luxury watch brands to “hire” celebrities as their brand spokespeople. When a celebrity is seen wearing a certain watch, people are more apt to buy it. Omega has many celebrity ambassadors, such as Cindy Crawford, George Clooney, Nicole Kidman, Michael Phelps and others. TAG Heuer does also, including athletes Tiger [...]

Both Audemars Piguet and IWC have recently donated special watches to raise money for charities. The Royal Oak Abruzzo Tourbillon Chronograph Watch by AP was auctioned off to support the Abruzzo nel Cuore’ foundation.  Audemars Piguet created this one a kind watch specifically for the event and since it has “Royal Oak” in the name, [...]

The Polo FortyFive Chronograph by Piaget is a luxury sports watch, which is not the type that most people associate the Piaget brand with. Piaget is most known for producing high-end men’s and women’s watches and jewelry. Founded in 1874 by a man whose last name was lent to the brand. So, now Piaget is [...]

Roger Dubuis, a Swiss watch manufacturer of some of the most luxurious watches ever, has announced a new and exclusive partnership with Damas. Established in 1995, Damas operates stores across Qatar, Bahrain, Oman, Jordan, Kuwait, Saudi Arabia, Egypt, Libya, Sudan, Italy and India. Roger Dubuis will be sold exclusively at Damas locations across the Middle [...]